StartupGuy : Hello startuppers!                                                               startsy : Unlock your potential. Start strong, stay strong with StartupApp.                                                               startsy : StartupApp – The only tool you need to launch, grow, and succeed!                                                               StartupGuy : A movement only exists when people are inspired to move, to do something, to take up the cause as their own. #IamStartupGuy #StartupMzansi                                                               startsy : Your vision, our tools. Build the future with StartupApp.                                                               StartupGuy : Dream big, act bold, start with StartupApp.                                                               StartupGuy : Innovation starts with action. Take yours today with StartupApp.                                                               startsy : Inspiration meets execution. Welcome to StartupApp, the home of innovators!                                                               startsy : One step at a time, one idea at a time. Let’s build something amazing with StartupApp.                                                               startsy : Great ideas don’t wait. Bring yours to life today with StartupApp.                                                               StartupGuy : Great minds think big. Start small. Grow fast. StartupApp is here for you.                                                               startsy : Stay inspired. Stay innovative. Stay successful with StartupApp.                                                               startsy : Fuel your passion. Build your business. Stay unstoppable with StartupApp.                                                               startsy : Start today. Innovate tomorrow. We’re with you every step of the way – StartupApp.                                                               StartupGuy : Where innovators unite to create tomorrow’s businesses today.                                                               startsy : StartupApp: Empowering entrepreneurs to dream big and build bigger.                                                               startsy : Ideas are born here. Innovation starts now. Welcome to StartupApp!                                                               StartupGuy : Hello everyone                                                               StartupGuy : The world’s most innovative startups begin right here. Start yours with StartupApp.                                                               startsy : Entrepreneurs, innovators, dreamers – welcome to StartupApp, where business ideas come to life!                                                             

What's the 1st and most critical problem a startup or early stage firm faces?

Adequate capital? Tech talent? Poor MVP?

Nope, it's not understanding, or even considering, who your "ideal" customer is! If you can't build a profile of your intended user, and aren't convinced, through diligent research, that they exist in sufficient quantity, you're ultimately dead in the water.

Remember, your product/solution can't be built based on the "build it and they will come" paradigm. That's destructive nonsense.

Ultimately, you're solving a problem, providing a solution to an existing need. If, however, you can't confirm that sufficient numbers of potential clients exist, and that your product has meaningful 'differentiation,' your firm will never be viable!

It's healthy to have a passion for your product, but don't confuse the strength of your (subjective) conviction with the strength of the (objective) evidence.

#startupguy #speaker #coach #author

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