#startupadvice: START FAST, START CRAPPY

Look at the two scenarios below:
Scenario 1: “I need to get this perfect. I have got all the time in the world ahead. The right thing to do is to stay inside and create the perfect product, the perfect plan. Then I will build it really well, I will make sure I put everything that my customer might possibly want. I do not need anyone's help, I can do this all by myself. Then I will launch to a fanfare and massive success.”

Or
Scenario 2: “I should move fast. Things are not going to be perfect, especially not in the beginning. I will get out into the world and find the right people to help me succeed. I need to experiment. Yes I need a plan but my plan will change over time as I learn. I need to get out and talk to my customer, find out if what I think they want is true. Then I can make my product better and better.”

Ok – now which one do you think is better? The choice is yours. #startuprecipe #startupmzansi